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Crisis Management

Collaborating and Cooperating in a time of Crisis

1. What is Crisis Management?

In this webinar, 50+ young entrepreneurs in the Springboard Programme learn about stories from fellow entrepreneurs where they were able to take some key lessons that could apply to their own businesses.

Key lessons that you can do to lessen the COVID-19 impact on your businesses:

  • Use This Time To Do Some Housekeeping - Reprioritise

Check performance on your online campaigns, sales and revenue in the past few months. Do some database management, and analyse what work and what didn’t work to find new revenue opportunities.

  • Map Out Your Key Business Activities and Understand the Risks

As a small business, you have limited time and resources, so it’s important to prioritise your use of both. Try to identify key business processes and activities that are needed to run your business, such as tax, payroll, the manufacturing of products or delivery of services, supplies, partnerships etc., see which parts are being affected and what you can do to minimise the loss. Knowing your risks will help you evaluate the extent of your business’ vulnerability during COVID-19.

  • Stay in Touch With Your Customers

In challenging circumstances, it may be more difficult than usual for your business to support its employees and communicate with customers. We highly recommend you to make use of your online communication channels to stay in touch with your customers, so your customers can easily reach out to you. Today, almost everyone does research online before making a purchase. Having an online presence, be it Facebook, Instagram or a website, will help people understand what you are selling.

  • Have An Online Presence

It can be challenging to conduct business as usual at this time, but it's important not to neglect your brand. Do what you can to provide consistent messaging and transparent communication during this time and once the situation has passed.

Consider creating an announcement about how your business has been affected and pin it to the top of your Page. You may also create a content calendar to plan out posts for the next few weeks. Organise your messaging and visuals. Make sure that your posts continue to have a consistent look and feel, and highlight what makes your business unique and special.

  • Use additional channels to showcase your products and services

If your products or services can be bought or used online, consider strengthening your online presence. If your business provides services, you can book appointments and make video calls with Facebook, Messenger and WhatsApp.

You may experience decreased in-store traffic that can affect your ability to sell goods. Create an online storefront to give customers another way to discover and purchase your products. You can set up a product catalogue, manage your product inventory, fulfil orders, receive payouts and more.

2. Let's do it! :)

This Chill & Fill template will walk you through the very important steps of identifying the most critical activities in your business. You may consider your key activities as those that are vital to your organisation’s survival and to the resumption of business operations, such as manufacturing of products, delivery of services, marketing, maintaining human resources etc. After identifying what will be required to resume each critical business activity, you will be able to rank each activity and include a brief guide on actions of how to prioritise each activity in a recovery environment.

Considerations When Determining Criticality of an Activity:

  • What business objective/goal does this activity support? 
  • How often does this activity occur?
  • Does the successful completion of this activity depend on any other activities?
  • Are other functions dependent on this function for its successful completion?
  • Is there a potential for revenue loss if this function is not completed?

The Chill & Fill template helps you save some braincells and time, here's a guide on how to download the file and get started. (takes ~25 minutes)

3. How To Submit?

Submission Guidelines:

  • Click on the "Submit" button below and follow the form instructions.
  • English language is preferred for the regional audience, please kindly seek translation assistance from your local UNDP staff if this is a challenge.
  • Please submit an editable file format (e.g. .xls).  
  • Let us know in the submission form your lessons learnt in applying to opportunities.
  • Submission deadline is 24th April, 2020.

Resources For The Curious

Guidance & Toolkits

Remote Work 101: Tools and Platforms

  • 👋Remote Work Wiki: A central hub for the best resources on remote work, from tips to articles to company policies
  • 📖Digital Working Guide: COVID-19: Everything you need to know about digital working, comprehensive online collaboration toolbox and more

Grant and Funding

  • Social enterprises and COVID19: Grant, Loans and other funding 
  • COVID-19 Capital Relief Resources for Entrepreneurs by The Center for the Advancement of Social Entrepreneurship (CASE) at Duke University: a comprehensive database, searchable database includes grants, loans and other cash equivalents available to entrepreneurs everywhere. 
  • Opportunity for Grants or Loans by Open Road Alliance, a US-based fund that specialises in making short-term bridge loans to social enterprises in difficulty, is offering four loan products and grants of up to $100,000 to organisations tackling the virus worldwide
  • ActionAgainstCorona.org is a new initiative from Norrsken for startups, projects, or initiatives with solutions for challenges related to COVID-19, where you can connect with organisations working on solutions, apply for funding and access talent

Mental Wellbeing

About The Module Curator

Yaqi Chu (Aggie)

Aggie is one of the Startup Support Coordinators at the Youth Co:Lab. She has a background in social innovation and leadership education with a focus on youth. She is currently supporting the young social entrepreneurs in the Springboard Programme by curating an extensive range of opportunities globally and providing tools and services to equip young founders.

She previously worked as a project coordinator on strategic planning, partnership and new media marketing for 2 years at Urban Youth Academy, an NGO running multiple programs across Asia and the Pacific region to actively engage youth in localised Sustainable Development Goals (SDGs) initiatives. In her spare time, she facilitated youth leadership camps for students which aims to embed leadership and social innovation into the current traditional secondary education systems in China. She is passionate about volunteering in communities and has supported various youth organisations on communication, marketing and content creation in various organizations.

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